We Drain the Time, Cost & Risk Out of Enterprise Digital Innovation
Pre-Introducing Iterate.ai - The Enterprise Innovation Marketplace
Imagine a global “speed dating” platform for enterprises and start-ups
So far our new approach to digital innovation is working fabulously well and is gaining a lot of traction — including several strategic partnerships with industry giants such as Capgemini, Demandware and others.
But, being a start-up ourselves, we had to ask the obvious question: How can our model best achieve sustained explosive scalability on a global level?
The answer is Iterate.ai – a new bi-directional marketplace where a worldwide community of enterprises and entrepreneurs can quickly and confidentially match solutions to problems.
The idea is to normalize the vendor information to simplify the discovery and evaluation process and to provide true clarity (instead of sales hype) — including actual business results they’ve achieved that are validated in the platform by their actual customers.
Enterprise Members can anonymously and confidentially post business or technical challenges and Iterate.ai will alert relevant start-ups. They in turn can respond through the platform’s messaging system with reasons why their solution should be considered by the enterprise.
Although Iterate.ai is currently in its alpha stage, the community already includes over 130,000 start-up profiles, with information being added and enriched on a daily basis. Several dozen major enterprises have already signed up in just the first few weeks. Challenges have been posted and engagement is under way.
We’re adding features and functions every few days. We’re also getting a lot of excellent feedback from our community members.
Please visit Iterate.ai and sign up for your free membership.
Our New Demandware Partnership
Adding a New Dimension to the LINK Ecosystem
We’re very excited about our new relationship with Demandware.
As a new member of their LINK ecosystem, Iterate can now more easily bring our unique brand of high-speed, low-risk digital innovation testing to Demandware’s global customer base.
Given DWRE’s long-standing commitment to rapid innovation in the platform itself, we kind of like the feeling of standing on the shoulders of a giant. (The view is pretty good from up here.)
In Other News.....
Disrupting the B2B software sales & buying process
It Starts With a Tour of the Possible
The good folks at the National Retail Federation invited Iterate to curate and conduct a special Tour of the Possible for the CIOs, CMOs and other executives at their exclusive NRFtech conference in July. We brought in Emerging Technologies who covered a broad array of digital innovations: web, mobile, in-app and in-store. We also covered security initiatives, robotics, deep learning and the Internet of Things. The audience got 24 elevator pitches back-to-back — before lunch!
We have conducted dozens of these Tours of the Possible in the US, UK and Europe over the past year. Some are exclusive to particularly large enterprises and others are invitation-only events for several non-competing enterprises.
In every case, each attendee leaves with a short list of “must try” technologies. Our activation and experimentation team engages to lay out the most sensible “playbook” of Proof-of-Value tests. Once that’s approved, we’re off to the races, collecting real-word results data.
Thus far, over 75% of these proofs have lead to contractual adoption of the technology.
POP QUIZ – Iterate Studio saves its innovation community members precious time on:
- Endless inbound sales solicitations
- Dead-end evaluation cycles (Iterate runs Proof-of-Concept experiments, eliminating the ROI guess-work)
- Oversubscribed technical and business resources (proofs are done without tapping your internal resources)
- Untangling the thousands of digital solutions that you could be looking at
- Surfacing the ones you should be looking at
- Eliminating the complexity of negotiating trial agreements and gaining access to vendor platform
Correct Answer: All of the above.
The Smartest and most innovating brands in the world partner with Iterate
Our client community: helping themselves and each other
We continue to expand our client base with forward-thinking brands from around the world. They come to us not only for exposure to — and experimentation with — promising emerging technologies, but also to learn from each others’ experiences. Being part of the Iterate Innovation Community is an important part of their competitive strategies.
Who's Behind All This?